New Chief Revenue Officer: Adrian Humbel

Zürich, December 12^th 2022 – As of December 1^st Adrian Humbel started in the newly created position at PXL Vision as Chief Revenue Officer. In this role, he will be responsible for further driving the growth of the B2B tech scale-up.

PXL Vision is thrilled to announce the appointment of Adrian Humbel as their new Chief Revenue Officer. With over 30 years of experience in the cybersecurity space, Humbel brings a wealth of knowledge to the team. 

Throughout his career, Adrian has held various positions of leadership such as Country Management Novell Switzerland and VP and CTO Identity & Security for Novell EMEA. In 2007, he successfully realigned the Swiss Post subsidiary SwissSign and decisively initiated and helped shape the certificate business. 

In 2012, Adrian took on the role of "Head of Security Solutions and IAM", launching Swisscom innovations such as Mobile ID and the All In Singing service, as well as further developing the Managed Security Service business. Adrian Humbel has also been active in the areas of marketing, with roles at Abacus Research as Head of Marketing from 2016 and Director ForgeRock Switzerland/Austria since 2020. 

Adrian Humbel is convinced that user-friendly and secure digital identity verification has enormous potential in a wide range of applications. "PXL Vision, as a high-tech spin-off of ETH with specific AI know-how, has already successfully proven this with mature technology for major Swiss customers. I am therefore very pleased to actively support its further growth in Switzerland and Europe." For him, the goal is clear: "To remain market leader in Switzerland and verification specialist in selected market segments in Europe." 

"I look forward to working with Adrian to open up new customers and markets and make the world even more digital, efficient and secure!" says Michael Born, CEO of PXL Vision.

About PXL Vision:

PXL Vision is the Swiss market leader and premium provider of enterprise identification solutions. Based on artificial intelligence, PXL Vision offers a highly flexible, modular and configurable software platform for secure and fully automated identity verification to meet complex requirements worldwide. PXL Vision helps businesses reduce customer onboarding and compliance costs, increase online sales and prevent identity fraud. The seamless 30-second verification process minimizes abandonment and increases sales. PXL Vision is trusted by industry leaders such as Swisscom, Swiss Life, Migros and SwissID. The company is headquartered in Zurich, Switzerland, and operates throughout Europe, the UK and North America.