PXL Ident as a solution for identity verification

To comply with KYC guidelines, OOMNIUM relies on PXL Ident for identity verification. PXL Vision's web-based Auto-ID process allows reliable and fast verification of the identity of all investors. OOMNIUM uses the cost-efficient co-branded version of PXL Ident, which means that both the crowdfunding platform's logo and the logo of the renowned Swiss market leader for identity verification are visible in the verification process.

Since the integration of PXL Ident, over 3,000 verifications have already been successfully completed within the first 3 months, with only a small percentage of potential investors abandoning the onboarding process. The identity verification process, including the comprehensive KYC check* takes just two to three minutes. This fast and smooth experience is critical to avoid alienating  investors and to make the process as user-friendly as possible.

Even with increased workloads, such as the launch of new investment campaigns, PXL Vision's solution easily handles the increased demands. The scalability of this solution ensures that OOMNIUM can provide reliable identity verification even during peak periods.

Why PXL Vision?

PXL Vision was able to convince OOMNIUM above all with its web-based verification process. For the crowdinvesting platform, it is a decisive advantage if the verification is carried out directly in the browser without having to download an additional app as with other providers. This was especially crucial since an Ethereum wallet app already has to be downloaded to purchase the digital shares. 

"PXL Vision's solution simply offers an extremely fast and very smooth verification process that integrates well," emphasises Marc Rinderknecht, Co-Managing Director and Product Owner of OOMNIUM. He also appreciates the conscientious collaboration with PXL Vision. Suggestions and requests are taken seriously and implemented in pending product updates in order to constantly optimise the process.

Collaboration at eye level

OOMNIUM looks forward to the challenges ahead and enjoys the certainty of having a reliable partner at its side. Based on the findings of the first three months, measures are now being taken together with PXL Vision to increase conversion rates. The goal is clear: the number of manual checks is to be reduced by half. The integration of PXL Vision's web-based NFC check, on which the company is currently working intensively, could play a decisive role here.


*: Address matching and matching with PEP and sanctions lists is carried out via another provider.